Stefson.com

Archive for the ‘Business’ Category

The perfect domain name

I recently had a customer who’s website we designed, and they wanted a domainname with it. No problem offcourse, we don’t register domains but we work closely together with a provider that doen hosting and domain name registrations.
The problem was that our customer wanted this really weird and long name. I’m not going to link it [...]

Continue Reading...

Steps to getting referrals

As a smalltime freelance consultant, referrals are a major tool in acquiring new customers.
Many of you will agree that advertising yourself (of your business) is just wasting money. You can’t compete against those huge marketingbudgets. But why should you?
So let me give you some pointers on getting customers to work for your business.
1. Examine
You have to understand, [...]

Continue Reading...

book review: founders at work

Founders at work: Stories of startups’ early days from J. Livingston is a collection of interviews the author did with founders of different tech companies.
 
It covers a lot of ground, from Apple to present companies like 37signals.
What made them successfull and what struggles did they have? This is the main concept behind every interview.
It also appears [...]

Continue Reading...

the joy of networking

It is estimated that the average person knows about 250 people. And each of those people know in return, another 250 people. Imagine the gain you can get out of this!
Unfortunately, that’s how most people think of networking, by looking for immediate gains, for themselves offcourse. This is definately the wrong way to go about, [...]

Continue Reading...